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PRESS RELEASE

Contact:
Jerry Thomson
Active Media Products

Kerry Green Zobor, WWF
202-495-4509
[email protected]

Active Media Products Unveils Windows 7 Compatible Polar Bear USB Drive

Silicone Rubber USB Drive is Lead- and PVC-Free and Benefits World Wildlife Fund (WWF)

Fremont, California, July 21, 2009 - Active Media Products (AMP), manufacturer of SSDs and unique USB drives including the Obama drive, today began shipping a WWF Polar Bear USB flash drive that is compatible with Windows® 7 and benefits WWF. Under its licensing agreement with WWF AMP develops and sells a series of portable USB flash drives in the likeness of endangered species, and contributes five percent of the retail price of this product line to WWF.

The Polar Bear drive is a fun way to carry all your important data. Offered in capacities up to 16GB, the Polar Bear drive can store thousands of MP3 songs, photos and presentations and still have space for your favorite video clips. This precision crafted drive is an accurate 40:1 scale model of a real polar bear, and even has 'hair texture'. The non-toxic silicone rubber casing is completely free of PVC, lead and mercury - toxic materials commonly found in USB drives. The keychain hole in the tail is perfect for attaching the Polar Bear drive to a keyring, backpack or briefcase. The drive can stand on all fours or, at only 2.6 inches long and 1.5 inches tall, is small enough to carry in your pocket.

Part Number	Description	Retail Price
R1G-POLAR-W	1GB WWF Polar Bear USB Drive	$9.95
R2G-POLAR-W	2GB WWF Polar Bear USB Drive	$12.95
R4G-POLAR-W	4GB WWF Polar Bear USB Drive	$18.95
R8G-POLAR-W	8GB WWF Polar Bear USB Drive	$24.95
R16G-POLAR-W	16GB WWF Polar Bear USB Drive	$42.95

According to Jerry Thomson, VP of Sales, "The WWF Polar Bear drive is an awesome drive. We strived to make every detail physically consistent with a real polar bear. It's more than just a square USB drive, it's a storage device that computer users will love to own and enjoy using, and every purchase benefits WWF." The Polar Bear drive joins the Panda and Penguin drives as the third product in AMP's WWF series. The WWF Polar Bear drive is available now through Amazon, Tiger Direct and other online retailers.

About Active Media Products
Based in the heart of Silicon Valley, Active Media Products LLC is dedicated to developing creative new media products that improve performance and enhance the user’s experience. Our products include the Obama USB drives and the World Wildlife Fund series of endangered species USB drives and a range of solid state drives.

About World Wildlife Fund
WWF is the world’s leading conservation organization, working in 100 countries for nearly half a century. With the support of almost 5 million members worldwide, WWF is dedicated to delivering science-based solutions to preserve the diversity and abundance of life on Earth, halt the degradation of the environment and combat climate change. Visit www.worldwildlife.org to learn more.

Windows is a registered trademark of Microsoft Corp. WWF is a registered trademark of World Wildlife Fund. Usable storage may be less than specified after formatting.